Supercharge your customer 360 with Sprout Social and Salesforce

Sprout Social is Salesforce’s preferred social media management solution. This global partnership empowers shared customers to deliver exceptional customer experiences at every touchpoint by leveraging social data throughout their CRM.

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Sprout is trusted by 30,000+ world-class brands and organizations of all sizes

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As a Sprout Social and Salesforce customer, it is incredibly exciting to see these two industry leaders expand their partnership and launch even deeper product integrations. Both solutions are integral to ensuring we are able to create meaningful and personalized touchpoints throughout the customer journey. With a more connected suite of products, we look forward to increasing the impact of our initiatives and implementing new, efficient workflows across the organization.

Kristin Johnson, digital campaign supervisor, Gordon Food Service

An agent replying to a customer Tweet directly in Service Cloud alongside critical social profile details pulled in from Sprout.

Sprout + Salesforce Integrations

Power your CRM with rich social data

Sprout's out-of-the-box integrations enable Salesforce customers to leverage social data to:

  • Better understand customers
  • Deliver world-class omni-channel care
  • Tailor marketing journeys and audiences
  • Make smarter, faster business decisions—all at scale

An innovative, continued partnership

Maximize the reach of social data across Salesforce’s suite of products to best inform the customer experience and strategic business decisions. Leverage social data in:

Service Cloud

Deliver world-class omni-channel care by meeting your customers where they are — while empowering agents to move faster and smarter.


Make more well-informed, data-driven decisions when you have a customized, full view of your customer, market, and business data in a single source of truth.

Marketing Cloud

Spark lifelong customer relationships by personalizing customer journeys — and surface insights alongside your other marketing metrics.


Save time and simplify workflows with real-time updates through Slack for approvals and tasks.

Sales Cloud

Send qualified leads to your sales team and create new contacts in connection with your social channels.

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Trusted partnerships & integrations across leading platforms

Sprout builds and maintains strong network partnerships and integrations to help you unify your customer touchpoints and keep pace with changes in the social landscape.

An intuitive, integrated platform that delivers smarter, faster business impact from social media.


Deliver relationship-building service

  • Resolve customer issues with ease leveraging AI-enhanced case routing, sentiment analysis and agent responses.
  • Gain additional context as you engage with contacts and leads with access to social messages and conversation history.
  • Unify all networks and profiles into a single stream to monitor incoming messages and provide quick responses.


Drive strategic decision-making

  • Analytics for Instagram, X (formerly known as Twitter), Facebook, LinkedIn, YouTube and Pinterest.
  • Compare your social performance to your competitors' to find new opportunities.
  • Directly tie social efforts to business results with automated, presentation-ready reports.


Reach your audience

  • Schedule posts for Instagram, X, Facebook, LinkedIn, YouTube and Pinterest.
  • Organize posts across profiles, networks and campaigns using a shared content calendar.
  • Publish content at the times most likely to reach audiences with Optimal Send Times.


Uncover business-critical insights

  • Track and analyze relevant conversations to understand sentiment and brand health.
  • Keep your finger on the pulse of industry trends and identify brand advocates.
  • Scale the process of high-volume data ingestion with AI-driven technology.

Employee Advocacy

Extend your social reach

  • Empower employees to amplify brand messaging across their own social networks.
  • Share lead-generating content to drive revenue without straining your ad budget.
  • Reduce risk by providing pre-approved, on-brand message ideas.
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Customers have ranked Sprout the enterprise leader every quarter since 2018

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We look forward to showing you how our platform’s powerful data, flexible tools and intuitive user experience can help you connect with your audience at scale and gather critical insights that move your business forward.

Schedule a demo to:

  • Have a brief conversation to assess what Sprout can do to help your social strategy
  • Get a live product tour with insight into how to get the most benefit from Sprout
  • Discuss social KPIs to determine the best path forward for your brand
  • See the power of our tools firsthand with no commitment required